@book{B{\"u}chler2017,
  author    = {B{\"u}chler, Jan-Philipp},
  title     = {Business Wargaming f{\"u}r Mergers \& Acquisitions},
  publisher = {Springer Gabler},
  address   = {Wiesbaden},
  isbn      = {978-3-658-17815-4},
  pages     = {IX, 54},
  year      = {2017},
  language  = {de}
}
@book{B{\"u}chler2018,
  author    = {B{\"u}chler, Jan-Philipp},
  title     = {Strategie entwickeln, umsetzen und optimieren},
  publisher = {Pearson},
  address   = {Hallbergmoos},
  isbn      = {978-3-8632-6857-2},
  pages     = {255},
  year      = {2018},
  language  = {de}
}
@incollection{B{\"u}chlerDecker2018,
  author    = {B{\"u}chler, Jan-Philipp and Decker, Jennifer},
  title     = {Huf Universalsensor IntelliSens - kundenzentrierte Innovationsvermarktung},
  series = {Fallstudienkompendium Hidden Champions : Innovationen f{\"u}r den Weltmarkt},
  publisher = {Springer Gabler},
  address   = {Wiesbaden},
  pages     = {21 -- 35},
  year      = {2018},
  language  = {de}
}
@incollection{B{\"u}chlerDecker2018,
  author    = {B{\"u}chler, Jan-Philipp and Decker, Jennifer},
  title     = {Strategische Logik zur Durchsetzung sozialer Innovation},
  series = {Innovationsstrategien : Grundlagen, Gestaltungsans{\"a}tze und Handlungsbedingungen},
  publisher = {Peter Lang},
  address   = {Berlin},
  pages     = {257 -- 284},
  year      = {2018},
  language  = {de}
}
@book{B{\"u}chlerDecker2018,
  author    = {B{\"u}chler, Jan-Philipp and Decker, Jennifer},
  title     = {Teaching case studies - marketing and branding},
  publisher = {Logos Verlag},
  address   = {Berlin},
  isbn      = {978-3-8325-4635-9},
  pages     = {II, 185},
  year      = {2018},
  language  = {en}
}
@article{B{\"u}chlerFaix2015,
  author    = {B{\"u}chler, Jan-Philipp and Faix, Axel},
  title     = {Innovation ist messbar},
  series = {Ruhr Wirtschaft : das regionale Unternehmermagazin},
  number    = {1},
  issn      = {0343-1452},
  pages     = {2},
  year      = {2015},
  language  = {de}
}
@incollection{B{\"u}chlerFaix2015,
  author    = {B{\"u}chler, Jan-Philipp and Faix, Axel},
  title     = {Erfolgsfaktor Innovationsmanagement},
  series = {Innovationserfolg : Management und Ressourcen systematisch gestalten},
  publisher = {PL Academic Research},
  address   = {Frankfurt am Main},
  pages     = {32},
  year      = {2015},
  language  = {de}
}
@incollection{B{\"u}chlerFaix2015,
  author    = {B{\"u}chler, Jan-Philipp and Faix, Axel},
  title     = {Vermarktung von Innovationen},
  series = {Innovationserfolg : Management und Ressourcen systematisch gestalten},
  publisher = {PL Academic Research},
  address   = {Frankfurt am Main},
  pages     = {30},
  year      = {2015},
  language  = {de}
}
@incollection{B{\"u}chlerFaix2016,
  author    = {B{\"u}chler, Jan-Philipp and Faix, Axel},
  title     = {Kontingenzansatz zur integrierten Planung der internationalen Innovationsvermarktung},
  series = {Yearbook of Market Entry Advisory 2016 : Communication in International Business},
  publisher = {epubli},
  address   = {Berlin},
  pages     = {22},
  year      = {2016},
  language  = {de}
}
@incollection{B{\"u}chlerFaix2018,
  author    = {B{\"u}chler, Jan-Philipp and Faix, Axel},
  title     = {GEA Farm Technologies - Kernkompetenzausbau durch M \& A},
  series = {Fallstudienkompendium Hidden Champions : Innovationen f{\"u}r den Weltmarkt},
  publisher = {Springer Gabler},
  address   = {Wiesbaden},
  pages     = {155 -- 166},
  year      = {2018},
  language  = {de}
}