@book{B{\"u}chlerDecker2018, author = {B{\"u}chler, Jan-Philipp and Decker, Jennifer}, title = {Teaching case studies - marketing and branding}, publisher = {Logos Verlag}, address = {Berlin}, isbn = {978-3-8325-4635-9}, pages = {II, 185}, year = {2018}, language = {en} } @techreport{FaixB{\"u}chler2015, author = {Faix, Axel and B{\"u}chler, Jan-Philipp}, title = {Competitive advantage through innovation management}, doi = {10.26205/opus-2145}, url = {https://nbn-resolving.org/urn:nbn:de:hbz:dm13-21458}, pages = {10}, year = {2015}, abstract = {Band 1 der Forschungsberichte zum Innovationsmanagement, herausgegeben von der Forschungsgruppe Innovationsexzellenz der Fachhochschule Dortmund (Jan-Philipp B{\"u}chler, Axel Faix, Wolfgang M{\"u}ller)}, language = {en} } @book{FaixB{\"u}chler2016, author = {Faix, Axel and B{\"u}chler, Jan-Philipp}, title = {Competitive advantage through innovation management}, publisher = {Fachhochschule Dortmund}, address = {Dortmund}, pages = {10}, year = {2016}, language = {en} } @incollection{B{\"u}chler2015, author = {B{\"u}chler, Jan-Philipp}, title = {You'll never walk alone}, series = {Strategy case book}, publisher = {K{\"o}lner Wissenschafts-Verlag}, address = {K{\"o}ln}, pages = {16}, year = {2015}, language = {en} } @incollection{B{\"u}chler2014, author = {B{\"u}chler, Jan-Philipp}, title = {Business strategy in Russia}, series = {Strategy case book}, publisher = {K{\"o}lner Wissenschafts-Verlag}, address = {K{\"o}ln}, pages = {12}, year = {2014}, language = {en} } @incollection{B{\"u}chler2013, author = {B{\"u}chler, Jan-Philipp}, title = {Towards a design-to-launch perspective}, series = {Cross cultural conference 2013 : 8th May 2013 ; proceedings ; sessions: intercultural perspectives in global business and HR management, intercultural perspectives in information \& communication technology, intercultural perspectives in higher education}, publisher = {Shaker}, address = {Aachen}, pages = {16}, year = {2013}, language = {en} }